Mark Wills shares how signing agents can market their business by copying the strategies that signing services and large companies already use. He promotes his course for getting more loan signings directly from mortgage professionals.
Chapters
Are you hoping to get more signings this year as a notary loan signing agent so you can make more money? The best way to get more loan signings is to learn how to market your loan signing agent business better. So let's talk marketing. And the best way to market yourself better is to copy these same marketing techniques that you know that works for others. Think about it. Big companies do this all the time. People. Pepsi and Coca Cola use the exact same marketing techniques. They both hire celebrities. Both companies sponsor big pop culture events like the Super Bowl. They both use social media and they use TV and radio spots.
Why?
Because it works. Nike and Adidas also use the exact same marketing techniques. Both companies hire sports athletes to wear their products. They sponsor college tournaments. They advertise on the same sporting television programs like the World Series and use TV and social media. Big companies copy other companies if they see that their marketing strategies work. It's that simple.
Why?
Because they don't need to reinvent the wheel. Every segment in every business uses the exact same marketing techniques.
Why?
Because it's proven that they work. Marketing isn't rocket science. If someone has a technique that's working, you copy it. So let's bring it back to signing agent marketing. Specifically, signing services get loan signings to give the loan signing agents. Right? We all know it's how this business works. Signing services market themselves to mortgage professionals to get the business that they give the signing agent. And if for doing so they take a cut of the loan signing fee. It doesn't have to be this way. You can get the signings directly from mortgage professionals yourself. How? By copying the signing service marketing tactics and by copying their strategies. There's no need to reinvent the signing agent marketing wheel. Signing agents overthink this business way too often and it needs to stop. If you know that signing services market themselves to the mortgage professionals and do so successfully, then just copy their marketing techniques. So the natural next question is what are the marketing strategies and techniques that signing services are using so successfully? Great question. So you have two options to find out. First option, meet up with the signing service owner and pick the brain. 123notary conveniently has a list of nearly every single signing service owner in the entire country. Call them one up, take them out to lunch and pick their brain. Or just take my course. I own a signing service so just copy my marketing techniques and my marketing strategies. As far as I know, I am the only signing service owner who shares their marketing techniques. And my marketing techniques have literally worked for thousands and thousands of notary public loan signing agents across this country. Just as important that my marketing techniques actually work for my students is that these marketing techniques literally bring me in thousands and thousands and thousands of loan signings every single year. Signing agent marketing is the most important part of your loan signing agent business. So just copy the marketing strategy of someone who gets thousands of loan signings. That's it. When you learn to get the business directly from the mortgage professionals, that is when you take control of the amount of signings you get. To learn more about the only course dedicated to teaching you how to market your signing agent business more effectively, click the link below.
I'm Mark.
I teach the loan signing system and look forward to helping you become a top notary loan signing agent.
