A notary marketing tactic: spot a real estate agent's car at a coffee shop, send a personalized email about it, and use that as a conversation starter to offer notary services. The speaker argues this everyday observation approach generates consistent leads.
Chapters
Some of the coffee shop right now, hence the tired eyes and the hair not done. But I see this. I want you to know the way my brain works. So I see a real estate agent right here. So I think to myself I'm going to email the real estate agent like hey, I saw your car to this local coffee shop. That's how I would enter the conversation. Now they know that their advertising working. Now we have a conversation point. So I'm going to walk in in the conversation saying I saw them at this local coffee shop and then I'm going to segue into do you need a notary? Can we connect someh See I take every single thing that I see and I see it as a marketing opportunity. That's what I want you to see. So next time you're at a coffee shop, you see one of these, you be like on who can I connect to and where can I have an easy conversation? Entering that conversation. These are money. Every single place you go to could be a marketing moment if you see one, let's go.