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Triple Your Notary Income With This Hack 💰 | Tips from Escrow Officer

7 May 2025 · 1 min

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In this segment, an escrow officer explains a practical strategy for notaries to dramatically increase their business by targeting model homes in new residential developments. The advice centers on approaching the builder’s sales representatives—often called New Home Consultants (NHC)—as a prospective homebuyer, asking which title company they use, and establishing a memorable connection (e.g., offering a small gift). By securing the title company’s contact and, if possible, an additional escrow officer’s name, a notary can position themselves as the go‑to notary for every unit in the development, potentially handling dozens to a hundred closings per project. The speaker emphasizes that this approach is no different from typical networking but highlights the high‑volume opportunity inherent in new‑home builds, especially with large builders like Lennar.

You should go into the model homes of the new communities. Lennar is all over the country, the second biggest right now. Nobody goes into the model homes and says, hey, I'm a notary. How can I get business with your title company? And I think that you guys should do that.
No notary has ever walked into a model home and been like, yo, first off, hi. But every sales rep will know what.
How to get to me, how to get to the escrow officers.
Of the entire development. So there's a model home, There's a sales rep. Lennar calls them NHC New Home Cons.
It doesn't matter.
Call sales rep. There's going to be a sales rep like Tahit. Walk in, pretend like you're looking at the house and be like, hey, what title company are you using? And the beautiful part about a new home build is the title company does all the closings in there. So one intro, you can get every home inside development. Am I correct? And if you work for a big builder, you can get 100 closings. How should they approach a sales rep?
The exact same way you would approach one of us. Take something, make it memorable. Don't leave just a business card behind. See if you can get an extra officer's name.
The new home sales consultant was just like, dude, if someone came in and, like, brought me, like, Krispy Kremes, I would talk to him all day, right? And so. So it's like it. It's not any different is the coaching. So you just walk in the same way, walking that scrap. But the difference is you're walking into a gold mine. You get all 100 units, 80 units, whatever the number is.