Revenue-based contests reward the same top rep every time, killing motivation for everyone else. Try weekly competitions on specific behaviors instead: meetings booked, new pipeline, conversion rates, or progress toward individual targets. Shift from "who is best" to "who improved this week."
The same person wins every sales competition? Try this. If every competition is based on total revenue, your best rep starts with a huge advantage, and eventually everyone else thinks, why bother? Instead, run a short competition around a behavior the whole team can influence. It could be meetings booked, new pipeline created, conversion rate, Or progress toward an individual target. Now, the competition isn't asking, who's our best rep? You already know that. It's asking, who can change their performance this week? Tell us the metric your team is struggling with right now. We'll give you a competition idea for it.
