Short instructional monologue (fitness-sales coaching) describing how to position and run an initial consultation/health assessment to increase conversions. Covers pre-call positioning, setting expectations, and brief pre-qualification questions plus an outline of the consult flow (health assessment → movement assessment → recommendation).
Chapters
So you could lose a sale in the first five minutes. So if you're not having authority, people will leave the conversation with, I'll think about it. If you have authority, they'll have trust, they'll like you and the conversion will most likely happen. So there's one thing that you can do, like the pre call positioning. So after you book in the consult, we call them a health assessment. You can call them a, I don't know, you can call it consult, whatever. What you're going to do, you're going to basically set the expectation for what you're going to do in that session. Everyone knows that they're going to be sold to everyone. Okay. But once they kind of know how it's going to run, they're going to bring their walls down a little bit. So once you've booked in the consult, there's a couple of things that you can do. You can do some pre qualification questions mean like, cool, John, just so I can prepare for the health assessment, I've just got a couple of questions to ask. Firstly, what are your goals for your health and fitness? Why do you want to achieve these goals and what are you struggling with to achieve them? They can be like your pre qualification questions and then you can be like, John, awesome, my friend. So I'll get you booked in for 11 o' clock on Monday just to give you a bit of an idea of what we're going to go through. The first step is going to be we're going to do a health assessment so we can identify if we can even help and what help you actually need. Then we're going to do what we call a movement assessment. So we're going to test your mobility and your technique to again, see how much help you need. Once we've got that information, then I'll give you a recommendation on how to fast track your results. Does that sound good to you?