A short YouTube monologue advising personal trainers who charge under $150/hour to raise rates by creating a "value stack": bundle extras (body scans, apps, 24/7 access, ebooks, online programs) to increase perceived value. The speaker offers a free pricing-structure review via comments as a call-to-action.
If you're charging less than $150 an hour for personal training, then listen up because I'm going to show you exactly how to charge that much as a face to face pt. So this is how you do it. You create a value stack so the perceived value is significantly higher than the 150. So what do I mean by that? A value stack is a significant amount of extras, bonuses or inclusions that make the perceived value a lot higher. For example, you could include a body scan, you can include an app, you can include 24. 7 or 24. 5 access behind the scenes, you can include ebooks, you can include online training programs, etc etc but if you're making less than 150 an hour in this market then you are missing out. So drop me a comment and I'll be happy to review your pricing structure for free and give you some feedback on how much you could be charging in a face to face business.