How do you separate your personal brand from your business?

where do I end and where does my business begin? This was a big deal for me. I mean, look, the first online company I ever created was about sobriety. You know, here I am jumping the gun talking about doing drugs and like being on the street and stuff like that. That's not a kind of thing that like I wanted to attach my name to. My solution to it, me as a person, is not a company. I'm a brand in that I'm a network. And I use my personal brand as a way to build relationships. But if I have something to sell, that is a business and that business brand exists to monetize. It's 2024 and I think it's reasonable to say that we all know what a personal brand is at this point and that there's value to it, right? But I don't use it as like a transaction mechanism. I use it as a way to meet people, to network, to share my ideas. Your business is your business. You are you. And I don't like to mix them up too much.