When you go viral, do you double down?

my most popular tweets and posts of all time are about parenting, are about being a dad. And that happened last summer. I've had multiple go viral, go over a million views. And if this was Matt 5 years ago, it'd be like, guess I'm a parenting influencer now. I guess I'm a dad influencer. And I'm like, oh no, like I would— I can like do the things that I know to do well. Like I'm not burning it all down and thinking like, we're going, we're going in the direction of the views, everybody. And so like just being able to understand Maybe you don't always need to follow the views or the likes or the subscribers if that's not what you know is the thing that I want to be doing.