Matt Ragland tells writers who feel pressured to make videos: don't. Forcing yourself on camera when you're uncomfortable shows, and it doesn't work. Stay with writing if that's where you're strongest.
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I would hate to find someone who loves to write but feels like they have to make videos because video is, is the new thing, or video seems to be being pushed out more by— I'll use air quotes if you're watching on video— the algorithm. You feel like you have to do video, and I hate seeing that when I see creators like, oh, I'm making a big move into video this year, everyone's doing it. Do you want to do that? Do you feel comfortable doing that? Do you feel investing the time in that is worth it for you? If you only have 5 hours 10 hours to do it and you love to write newsletters, you love to write, but you feel like you have to do video, you're losing. It's gonna show up on your face. Like I know firsthand, if you don't wanna be doing a video right now, everyone will be able to see it and hear it from you. Fake it till you make it doesn't work on camera.