Max HenryFounder & Executive Director, Global Supply Chain Council (GSCC) · Founder & Executive Director at Global Supply Chain Council (GSCC)

Unlock Business Value: The ONE KPI You Need #shorts

9 Jun 2026 · 1 min

Watch on YouTube

1:08

In this brief YouTube short, two speakers discuss the challenge of pinpointing a single key performance indicator (KPI) that truly reflects a business’s value proposition, often referred to as the North Star metric. Speaker A asks for input on what that one KPI might be, while Speaker B acknowledges the difficulty of translating vague mission or value statements into a concrete, actionable number. The conversation highlights the common problem of businesses having broad, mission‑driven goals without a clear, measurable metric, and stresses the need for discipline in defining a single number that can guide decision‑making and indicate performance shifts.

What is that one KPI that supports the value proposition of your business? Ken, do you have anything to add?
I'm learning from this as well. I personally know how difficult this is. As you say, for better or worse, a lot of us look at it and say, okay, what are my KPIs? And the North Star tends to be some sort of vague mission, whatever value statement that people read and not sure what it is. But how do you translate that into a single number that is actionable? Or that everything else you can say, okay, if I do this, this number would improve, or maybe even how much it would go up or down, right?
Yeah. This is difficult.
This is really difficult as a As a business owner, the discipline. I mean, that's just one. That's just trying to find what this key value to measure would be. And then of course, now that's the tough part.