Mendell Gosnell walks through pricing a rental home: find comparable properties, adjust for location and amenities, check seasonal demand, then list at the high end of your range and lower the price if leads slow down. Screen tenants carefully to find someone reliable.
Chapters
One of the main questions that we get from a lot of owners or investors is, "How much will my property rent for?" And this is a good question, but one that's a little difficult to answer. But some of the factors that influence that, uh, we're gonna talk about in this short video. So obviously, one of the main goals in answering that question is maximizing your rental amount. Uh, in order to do that, what we do at Centurion Real Estate Management is we do a rental price analysis. So we analyze the market and the the subject property and we compare that to other comparable properties. And in doing that, we're able to set the best price that will yield the— a quality tenant in the least amount of time. So again, finding the comparables is a key component of, um, Determining the rental range for your property, so evaluating the subject property, making adjustments for location, size, square footage, lot size, amenities, and other important rental factors. Gaging the temperature of the current market, not only the current market but also the time of year. If you're getting close to the end of the summer, the rental season, and entering into the fall when people are going back to school, families settling down and not moving as much. That's an important time to take into account for determining— setting the rental range. And so once you develop that range, you begin marketing— effective marketing— and a lot of different Medias— Mediums is going to attract quality tenants quickly, priced right, starting towards the high end of your rental range. And depending on how much call volume you get or lead traffic, you'll determine that if you're gonna decrease the rental rate and how quickly you decrease that. So screening for and selecting quality tenants. Then once you get enough applicants, screen them and choose a quality tenant, and that's it. Hmm, doesn't look like it did it. Oh, there we go.