Mike AndesFounder, Augusta Lawn Care and Homeworks · Founder of Homeworks and Augusta Lawn Care

Fastest Way to DOUBLE Your Business!

28 Oct 2022 · 0 min

Watch on YouTube

0:25

A short business coaching video by Mike Andes advising small businesses to focus on improving their close ratio to grow revenue. Key recommendation: if annual revenue is under about $250,000, prioritize tracking and improving the percentage of estimates won; increasing close rate (example: from 33% to 66%) can double business size without getting more leads.

Questions this video answers

About $250,000 ("a quarter million annual revenue").

From 33% to 66% close ratio.

Especially if you're starting out. If you're under, say, a quarter million annual revenue, the only thing you really want to be tracking is your close ratio. So what percentage of your estimates are actually being won? And if you want to double the size of your business, the fastest way to do it is not necessarily get more leads, is take the leads that you're currently getting and close more of them. So if you're having a 33% close ratio, you can double the size of your business by just making that 66% close ratio.