I Went Door to Door!!! | Selling Landscape Jobs w/ Door Hangers

Hey everyone, it's Mike andes here@landscapebusinesscourse.com today we're actually in a neighborhood and we're going to be passing out door hangers.

Now these aren't any door hangers. These are the instant quote door hangers that we just most recently made available on lawncaremedia.com so you can actually access these, but then I'm going to show you how to use them in the wild and actually do an estimate for a customer that might need service. So I'm actually gonna pretend like if I was walking down the street and this is what exactly I would do, have a few different types of these services. So for example, we got a lawn mowing one, we got a mulch cleanup or a mulch installation one, and we got a property cleanup one. So what you're gonna do is based upon the property you're walking up to, you can determine which one do you wanna highlight and get them on service for. So for example, right now the grass is basically dead. And I don't think they really need a whole lot of landscaping. But look at these bushes. They, they're really overgrown. So the cool thing about when you're doing door hangers, otherwise the time you're walking to the front door is wasted. You're basically just like walking from door, putting the door hanger, go to the next one. Well, the time in between doors, I could literally be writing up an estimate for them. So the beautiful thing about these instant quotes is there is no question for the client about what price you're going to charge when the estimate. To get an estimate, you don't have to come back to the property to give an estimate. What's really cool about these is I'm going to go ahead and put the notes for my estimate directly on here. The price. And if they want to get scheduled, all they have to do is email a photo of this door hanger to my email here at the bottom. Now, we have a fake email, but you would put your email in. This one's like number one, lawn care, guysmail.com it's fake, but I'm going to show you exactly how to do this. If you were doing this out in your, out in the wild, out in a neighborhood like this. So I'd be walking up this, this house. I'm gonna do this slower so I can teach you. But this gets really fast. For example, right here, I'm gonna say, okay, bush trimming. They definitely need bush trimming. No leaf cleanup really to speak of. There are some weeds in the bed. So I'm gonna check that one off as well and then I'm gonna say okay. Any notes? Well, I wanna make sure I'm clear to the client because I wanna make sure they know it doesn't include that hedge over there, it doesn't include that tree. So what I'm gonna do is I'm gonna yard.

Bushes and flower beds. And again, the reason I'm gonna make this clear is I don't want to go trouncing into their backyard and try to look at, see if there's other bushes or other flower beds. You're gonna get called for trespassing. I'm gonna stay on the sidewalk, I'm gonna look at what the front yard is looking like. And that's the most important for most homeowners when it comes to curb appeal. So I'm gonna just check off bush trimming, weeding the beds, front yard bushes and flower beds, only gonna look around, everything looks good. I'm gonna put in here whole debris to dump, all debris to dump.

And I'm gonna go ahead and put a total in here. So right now I'm gonna be okay. Let's say for example, it's took, let's say five hours, whatever your price is. I'm just gonna go and put $379 up here in the total. So now let's go ahead and give this the client. But the last thing we're gonna do is make sure at the top here we going to put the date. So we're going to put 7:28 and we're going to do that because I don't want to get this emailed to me in three months saying yes, we want a property cleanup for $379. And now the bushes are twice as overgrown, there's way more weeds in the bed. So we make sure it's only good for seven days. So this is literally an estimate. It's ready to go. Let's go ahead and knock on the door, see if the client's home. I'm going to show you what to do if they are home and what to do if they're not home. So. So let's go check it out. Alright, so I'm going to go up to the door and I'm going to go ahead and knock on the door. Because honestly, if you're going to be at the door and you're the owner and you know the pricing, you might as well knock on the door. Your close ratio will go through the roof in comparison to just putting it on the door. Let's just see if they're home.

Hi. How you doing? My name is Mike. I'm with Augusta Lawn Care. We're actually new the neighborhood, and I was just going by. We're doing some work in the neighborhood, and I noticed you might need a property cleanup, so. So I just want to give you my information here. And actually, what I did on the back there is actually gave you a price. So in case you ever are needing a property cleanup, there's your prices, and we'd love to be of service to you.

What would it all entail?

Yeah, here, I can kind of show you. So out here, obviously right now, the bushes are a little overgrown. I saw some weeds in the front flower beds. So what I was thinking, we'd come in here maybe half a day, we'd get it all trimmed up, we pull the weeds, and that price includes also hauling all the debris to the dump. So you won't have to deal with putting the recycling bin out or anything like that. But we can definitely get in a schedule next week. We do have an available spot. We're gonna be doing your neighbors just across the way, and we'd love to get you on the schedule. Sure.

Like, what do I need to do?

Well, yeah, absolutely. So what I can do, actually, for you is I will go ahead and get your name, address, and phone number, get the contact info. I'll get it sent over the office, and they'll actually call you with a time to exactly get it on the schedule. But we are gonna be in here next week. They can get you on the schedule, and we can knock this out, no problem. Sure. And that.

That price includes all these.

Exactly. So we trim up all the bushes. Those grass plants up front will basically cut them down to the ground just to get them ready for winter. But all these bushes, we'll trim them back. So, for example, here you probably have a good 12 to 18 inches of new growth. We'll get it all cut back, trim them all up, get off of the house, away from the windowsills, just for security and things like that. So. Sounds good. Yeah. So what I'll do is I'll go and get your info. The office will contact you, solidify the date, and then you don't have to pay until after. Make sure you're happy. We'll do a walk through the property with you and make sure everything is perfect for you.

That sounds great.

Okay, cool. I'll just get your contact. What's your name?

Jane Smith.

Jane Smith. Perfect.

And what's the address here, 1234 Main Street.

Perfect. And phone number for you?

360-582-3911.

Perfect. All right, well I'll go ahead and get that back to the office and they'll actually send you an email with this estimate just so you have it in writing and then they'll tell you what day they'll get you on the schedule. My pleasure. I really appreciate it. You have a great day. All right, so now if someone's not home, we can actually just go ahead, put the door hanger on the front door. So of course I'm going to knock, I want to address them and hopefully sell the job right in person right now. But they're not answering. I already have the estimate down here, so I'm just going to head put that on the front door. But now instead of just a random door hanger with someone's phone number, they actually have a quote, an actual price. They can call us and get it on the schedule. These other two instant quotes are great too for lawn mowing and mulch insulation. So for example, if I came up with this property and the grass wasn't completely dead and dormant, I'd be looking at what can I sell this person in terms of lawn mowing? Well, on the back here, great thing is I can do a weekly and a bi weekly price, any specific notes and do the exact same thing. So let's go ahead and fill this thing out. I want to give this person a mowing estimate. I, I'm not going to be able to see the backyard that kind of stinks. But typically when you're walking in a neighborhood that doesn't have a fenced backyards or gated areas, you can get pretty accurate. Like let's be honest, you can get within pretty, pretty, pretty accurate in terms of budget hours and square footage, et cetera. So for example, this property, like you know what, I'm going to do this one for $40 weekly, $60 BI weekly. There's my prices for weekly and bi weekly mowing. And there's really no specific notes. But I do want to clarify that this piece of lawn here along the roadside is included. I want to specify that to the client. Again, what I'm going to be putting here is exactly what I would otherwise be putting on the estimate. And if I was doing an estimate for this property, I want to make it clear to the in the job notes and in the estimate that this is included. So I'm going to go ahead and put grass between road and sidewalk included. Right, perfect. Going to go ahead and put my date again to make sure that they don't call me in three months when the grass is 2ft tall and and say they want this estimate for $40 per cut. That's not going to fly as well as if it was overgrown. In the note section I would put initial cut will be $85, for example, if it's overgrown. So again, put the date 7:28. Go ahead and hang this up.

The third and final door hanger that we have for instant quotes is for mulch. So when I look at this property, I'm trying to determine, okay, first of all, I can only see the front yard beds. I'm going to make sure in my notes that this includes front yard beds only because I'm not going to trounce in their backyard and check out their backyard. If they want an estimate for that and they' home, they can call and we can get that added later on. But for now I'm just going to include the front yard beds. Front yard beds. And then on here I'm going to include the area. So I'm going to do front yard, front yard only. I'm going to do what type of molt. So for us we're going to do medium brown. All right, we got to make this very clear. We want to make sure that we cover all the base of the estimate. So there is no question that the customer can literally just send a picture of this, get accepted on the schedule. And there's not like, hey, what type of mulch or what areas does this include, etc. So mulch, it's going to be red or sorry, brown, medium sized mulch. And the quantity is going to be, I think it's probably going to take at least five yards. I'm looking over here, on the other side of the driveway here as well. We got some mulch over here. You can tell pretty obviously that there's a proper line up to the neighbors. Again, I'm not going to be walking over here inspecting their property, but I am, I am able to get a quick glance at what areas I'm going to need to cover. So includes all the front yard beds and on left side of driveway. So includes all that area over there. And I'm going to put six yards of that mulch. Now go ahead and put the price. All right, so let's just say it's $729, for example. All right, good for seven days from the 28th. And again, go hang it up. Doing door hangers like this is A great way to do two things. One, get started. For a very low customer acquisition cost, you don't have a bunch of money to spend on Facebook ads or Google Ads or do fancy campaigns. This is free. Basically you can get these printed off on Vistaprint very cheaply. So great way to get started number one. And number two, this is a great way to get great route density. If I'm doing a mulch job across the street, there's no reason why I should not take one of these mulch installation Instant Quote door hangers and give it to the 10 or 15 houses around town or around their neighborhood. Cause guess what? They just saw property that I completely changed. The made it look so much better. Customers happy and it looks great. So why not give them a price and take out the extra step of the sales equation which is calling get an estimate. Then you gotta come out to their property, you gotta talk to them. All that can be done very quickly. And if they have additional things they want to add, you can upsell them on the backyard or other services they might want. So check out lawncaremedia.com this is just three designs out of 160 that we have available on there. So check it out. I really look forward to you growing your lawn care business and using these Instant quote door hangers. Hey everyone, Mike Andes here. Thank you so much for watching the video. Make sure you click down below where at Lawn Care Media we're creating flyer templates just like these. You can make money mowing lawns, doing landscaping, and these flyers are going to help you do it. We'll see you in the next video.