A short YouTube presentation by Mike Andes about selling more service jobs by treating customers respectfully and conversationally. The speaker emphasizes educating customers, avoiding canned scripts, personalizing recommendations (e.g., suggesting edging sidewalks for a more professional look), and positioning the provider as caring about the customer’s property rather than just closing the sale.
Customers just want to be talked to like a normal person and tell them what they need. Educate the customer. Like, make them feel that you care about their property, not just, hey, okay, well, this is this. And then go into another script. And then another script. And listen, just say, hey, this is what your property looks like it needs. We'd love to get you on the schedule. Oh, okay. Great. You have a provider. Okay, awesome. Like, I do see some things here that kind of be improved upon. If you don't go with us, perfectly fine. But I see that they're not edging your sidewalks and walkways. You will want to ask them to do that because it will give you a more professional look. And if they're a professional service provider, that is something they should do for you.
