Mike AndesFounder, Augusta Lawn Care and Homeworks · Founder of Homeworks and Augusta Lawn Care

Turning Around a LUXURY TRANSPORT Service

19 Jan 2025 · 1 min

Watch on YouTube

1:09

This is a YouTube interview ("Turning Around a LUXURY TRANSPORT Service") featuring Mike Andes (founder of Augusta Lawn Care) visiting Obi, a Cleveland-based chauffeur. The conversation covers Obi’s long work hours (reported 18–22 hours/day), competitive pressure from rideshare (example price: Obi $140 vs Uber $24), current revenue (~$30,000) and costs (marketing ~$5,000/month), and questions about how to scale the service and potentially franchise it nationally. The host frames the problem around utilization (keeping vehicles busy) and profitability.

Questions this video answers

Over 150 locations around the world.

Over $50 million in annual revenue.

About 18 hours a day to 22 hours a day.

$5,000 a month.

Obi: $140; Uber: $24.

Chapters

Everyone, my name is Mike Andes. I'm the founder of Augusta Lawn Care. We have over 150 locations around the world. We do over $50 million in annual revenue. For us, we mostly do home services. Right? So, like, plumbers, electricians, landscapers. Today we are in Cleveland, Ohio, with Obi. He has a chauffeuring business.
When I first started this, I didn't know what it was going to work out, and it was brutal work. It was really hard work. I had the Firestone last week before you guys came.
You feel like you're jumping 50 things, right?
Yes. It's a lot of hours. 18 hours a day, 22 hours a day. Just moving people, mo moving things around. And he doesn't stop.
He's competing with Uber. Even last night, like, we showed up and Obi picked us up. Well, he picked up Terrell. Operation Chauffeur. We did a little secret shopping. Why would someone pay $140 for Obi's services when you can get an Uber for 24 bucks and go the same distance?
I told her I was like this guy stopping at Ohio.
I knew you're. I knew you were on to me. The challenge is, how do we scale this thing up and make it profitable? How can we keep the trucks moving all day? You can make good money for an hour or two, but if the rest of the day we don't have any, then you're sitting around. Because right now he's spending $5,000 a month on marketing. That's how most of your leads are coming from.
Most of my leads are coming from my ad to make.
Just $30,000 in revenue. Let's see if we can figure out a way to scale this across the country and make this a national franchise.