Mike AndesFounder, Augusta Lawn Care and Homeworks · Founder of Homeworks and Augusta Lawn Care

We Doubled AI Traffic in 6 Weeks

18 Jun 2026 · 1 min

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In this excerpt, Mike Andes explains how recent site updates for ForGusta and other home‑service web design projects led to a near‑doubling of AI‑driven traffic and leads within six weeks. He highlights the speed at which changes affect AI traffic—faster than traditional SEO—by tracking the split between Google search clicks and traffic coming from AEO (Answer Engine Optimization) and ChatGPT. Andes shares anecdotal evidence of customers discovering the business via ChatGPT and discusses the upcoming shift where users will still search on Google, but the platform will prioritize sites that provide clear, AI‑readable information, setting the stage for future integration of agents and card‑on‑file purchases.

Chapters

What's really interesting with all this is like, we, I can see the data across all the sites on ForGusta as well as like all the home service web design stuff. It is so interesting that percentage, that ratio of like Google search, where am I getting click links? And then what's coming through AEO or like ChatGPT, et cetera. It's so interesting. 'Cause you would change your site, it actually adjusts very quickly. Like we can, we can, it's, it's faster than SEO. I'll say that. Like we were able to make several changes for Augusta this past spring and like that is in 6 weeks we saw almost a doubling of our AI traffic and leads coming from ChatGPT. People saying that on the phone, like I I saw you on ChatGPT. So I, I agree that there's gonna be a period of time before someone puts a card on file and lets their agent go buy lawn care, but they're still gonna search on Google and Google's going to prioritize who's giving the information. Yeah.