Big Mistake Content Creators Make

12 Apr 2023

Watch on YouTube

A brief advisory on social media strategy arguing that creators should prioritize building a genuine community through helpful, educational content rather than chasing follower counts or views. The speaker emphasizes teaching, providing actionable tips, and addressing common mistakes so content resonates and yields real results via community engagement.

If you want results from social, you don't need to focus on the number of followers and views. You need to focus on building an actual community. Yes, some of your videos will take off, but the focus of your videos should be to actually teach people things. What are the tips that you know that you could help them with? What are the things that they get wrong? You really have to help people in order for your content to resonate, and if you do that, you're actually going to build a real community, which is where you get the real results.