Short interview excerpt with BombBomb CEO Conor McCluskey offering advice to entrepreneurs and real estate/mortgage professionals: emphasize perseverance and execution (take one more step, hang in one more day), consider Seth Godin's book The Dip to decide whether to persist or quit, and recognize breakthroughs often arrive when things are hardest. Includes brief conversational intro and closing.
When I heard your story of, like, how you founded the company and all the ups and downs, and it's never a straight path. Like, you got detoured a lot.
Yeah.
Like, what's your tip for people who are kind of struggling in business with their idea? Because ideas are just the start. Right. It's all in the execution. Right. And, like, yeah, that's what I kind of learned a lot about this weekend or this week. So, yeah. What's your tip for those people who are struggling there?
Oh, man, that's a great question. So kind of two things. You know, some of the things that I always kind of stuck was what would it be like to do one more thing or to just hang in there one more day? And that's always served me well. Or what's the next right thing? The other thing is there's a really good book from Seth Godin called the Dip, and it talks about how whether you should push through the dip or turn around or what you should do. And sometimes you get stuck in this. He calls it the cul de sac. And so that's a good book if you want to figure out whether you should stop trying to do the thing you're doing or whether you should keep on going. And this is just one of those dips in the road on the way up to something bigger. So, yeah, perseverance. Steve jobs said about 50% of all successful entrepreneurs or endeavors are based on 50% of it is perseverance.
That's awesome.
Just making it, not quitting.
So make that extra call. Send that extra bombbomb email.
Exactly. You know, when you're ready to give in or when stuff is really hard. This is what I tell everybody I work with or that I coach. I'm like, when it's really hard, that's when you know you're about ready to have breakthrough. And most people give up at that point. And that's when you're like, I'm onto something. When it's like you're ready to throw in the towel, like, step back and think, this is actually the time of when I'm gonna come up with the idea or get the breakthrough or whatever. So I just encourage everybody to just keep on going, man. Take one step at a time.
Well, great advice, man, and super nice meeting you, and we look forward to coming next year.
