MAKE CONTENT THAT GETS RESULTS📈 #contentcreation #contentmarketing #digitalmarketing

18 Aug 2023

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Three steps to content that works: teach something valuable, hook viewers with benefits upfront, and pick topics people actually search for. Use Google Trends or AnswerThePublic to find what your audience wants.

So this is my three step framework if you want to create content that actually gets you results. Number one is it has to be informative. What could you really teach people? People love learning. Information is a great form of entertainment. It's called infotainment and it works if you actually know what you're talking about. Number two is make it interesting. Even boring topics can be made interesting by getting good hooks. I've taken the most boring topic and made it exciting by starting off with an actual benefit or result. And the last one is to be relevant. You want to make content that people are actually interested in. You could go to Google Trends or answer the public and find out are consumers actually searching for and then those can be the topics of your videos.