A marketer started on Twitter posting about email deliverability and hit 100 followers in 24 hours, then 1,000 in a week. The strategy: stay in one niche, post daily, and ask peers with existing followings to engage with your content.
Questions this video answers
About 100 followers.
About 1,000 followers.
So, on Twitter, how did you get started? And what have you noticed has done the best for you on that platform? So some of my friends, about two and a half years ago were going viral on Twitter and they're like, dude, you're missing out. I hated Twitter back at the end. I was like, it's just for trolls. It's just for news. So I made this content about email deliverability. I remember the first tweet I made was about email deliverability, how you can land in the inbox when you're sending an email and not the promotions or the spam folder. And they retweeted me. And literally within I think, 24 hours, I had my first, like, 100 followers. And then I started posting just once a day, something about e commerce email marketing. I was super focused on that. And then every day I'd ask them, hey, will you retweet me? Would you retweet me? Within the first week, I had my first thousand followers. So what's really worked for me on Twitter is staying in my lane. So specifically talking about e commerce email marketing, getting my friends that had followers, whether it was 1,000 followers, 5,000, 10,000 followers to engage with me. So liking commenting and retweeting are really, really valuable on Twitter in particular.