Short excerpt from a YouTube video (THE SIMPLE STRATEGY FOR SOCIAL MEDIA) in which Neel Dhingra gives a concise, tactical posting strategy: maintain two feed posts per week (suggested Tue/Thu) and post stories every day to stay top-of-mind and generate conversations. The speaker emphasizes consistency and asserts the approach reliably works when followed.
Just break it down. What are the two things we need to do to be successful with the content? We need to post two posts a week in the feed and we need to post stories every day. And then you'd start conversations and it worked. There's no doubt that it works. Like, there's no. There's no question. Like, oh, I tried it. It didn't work. It didn't work because you didn't do one of those two things. It's like two posts. Tuesday, Thursday, a story every day. Like, there's a day that doesn't go by unless you're in the hospital. And you might think like, well, Neil, I don't want to do all this. Well, the whole point is we need to be known by more people. Like, we need more top of mind. We say top of mind now. It's. People have so much few business opportunities. It's top of list. The client or whatever has many people they're thinking of, so we need to be at the top of the top of the list.