The Simple Way To Get More Clients In 2023

6 May 2023

Watch on YouTube

Short YouTube monologue (Neel Dhingra) about getting more clients by demonstrating hard work, problem-solving, and personal connection. The speaker argues clients often pick people they like/trust rather than those with the best products or rates, and suggests showing who you are and what you do to attract business—especially in real estate and mortgages where differentiation is limited.

I want people to know that I work hard for my clients. We do a good job on deals. We solve problems on deals. We are cool people to work with. I'm a good human being. I love my family. I love my people that I work with. This is what I want people to know. So now if I just show that more often people want to work with you, it's not like rocket science. I'm always shocked at some of the people in the industry who don't have the best rates and products. They're making the most money because it's not always about the actual products. About like, oh, I just want to work with you. In real estate, it's especially true because there's not much deviation. Like in mortgages, there's different products. You could be an idiot and blow up deals. You could be smart and solve deals. Realtors, it's kind of like the same cost. Like, on a buy side, there's no differentiation. And then we're always like, yo, I wish they worked with me because I was way better. I would have got them this, this, and this. How do they know that? They don't know. They just picked whoever they would, you know, like to work with. We can talk about the things we do differently, and then we could also talk about ourselves.