Christian OsgoodCEO, Multifamily Strategy · CEO at Multifamily Strategy

I love spending time at my resort! #realestate #multifamily #creativefinance #shorts

25 Sept 2025 · 1 min

Watch on YouTube

0:35

In this YouTube short, Christian Osgood showcases his Robin Hood resort, describing how he will host a farmer's market during the Hoodstock concert series to draw hundreds of visitors. He emphasizes that the resulting social media posts serve as free marketing. Osgood contrasts hospitality (resorts, boutique hotels) with multifamily real estate, arguing that in hospitality you can outperform competitors through superior marketing and events, whereas multifamily, while predictable, is largely capped by market dynamics. He positions resorts as having unlimited upside compared to the more constrained multifamily asset class.

Chapters

Spending the weekend at the Robin Hood, our seller finance resort here. We're gonna be running a farmer's market here during Hoodstock concert series. Hundreds and hundreds of people coming through the resort. Hopefully everyone's gonna be posting stuff all over online because that is just free marketing. But if you want to run a resort to the next level, the only thing, the only thing I like more about hospitality than multifamily is you can actually outperform your competition by being a better marketer, by having better events. You can actually overperform. In multifamily, my favorite asset class, it is more predictable, but you are pretty much capped on what the market can do. On resorts, hospitality, boutique hotels, sky's the limit.