Christian OsgoodCEO, Multifamily Strategy · CEO at Multifamily Strategy

Its Ok to Go Slow In Real Estate! #multifamily

16 Dec 2022 · 0 min

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In this short instructional segment, Christian Osgood advises real‑estate investors to adopt a deliberate, slower acquisition pace—purchasing one multifamily property per year or every 18 months—rather than trying to scale rapidly. He argues that this strategic, gradual approach reduces pain, time commitment, and risk while still allowing investors to reach the same financial position in five years that he and his partner Cody achieved in one year. The core of the strategy is to start with a single cash‑flowing rental property; the first purchase doesn’t need to be a “home run,” just a sensible, income‑producing asset that fits the investor’s situation. By setting clear goals and focusing on acquiring such properties methodically, investors can grow their portfolios with less stress and be successful.

If you buy a property a year, a property every 18 months, you scale strategically, slowly, you're going to have a lot less pain, a lot less time invested, and you can get to the same place in 5 years that Cody and I got in 1. It all starts with 1 rental though, and you have to get that first one. So once you set your goal, just go buy a cash-flowing property. It does not have to be a home run. We've shared that many times. It just has to be a property that makes sense for you. If you can do that, I think you're going to be just fine.