Do this to find your niche

So if you think about a Venn diagram, that's one circle, the other circle is inside out. And that means looking in your heart of hearts and thinking about what is a topic that I can see myself talking about for a long period of time. Like anything, sharing your expertise, building a course, marking your course takes time. And if it's something that you yourself are not personally interested in or personally fascinated by, you're going to burn out. You're going to get frustrated having to talk about this thing over and over. But if it's something that you find yourself seeing with fresh eyes all the time, that it's one of your natural obsessions anyway. Even let's say you're a marketer, there's many different kinds of marketing. There's different areas that you might be more excited to buy. Is it consumer psychology, Is it messaging? Is it copywriting? What are you kind of always noticing and seeing through that lens? That's a good sign. That is a potential topic that could feel you intrinsically to do a course. So what you want to do is bring those two circles together and look at that middle slice of where that overlap is.