Enough with the PM frameworks

Framework itself is not going to build a great product. And as I say, you can't put an idea in like a framework factory and get success out the other end. That's not how it works.

I mean, just because you memorize a hundred frameworks doesn't mean you know how to craft a good product. It's very messy.

Even if you use a great framework and you build what is, you know, on paper or encode a great product, sometimes it just doesn't work. And knowing how to adapt in that situation I think is very important. I do think these frameworks give a lot of product managers a sense of false confidence when it comes to the products they build. Because if they do the user research, if they, you know, design it the right way, if we bring in the right stakeholders, like, of course a great product will come out the other end. And so I think it's really important that we, as product leaders or voices in the product community, stop rewarding performance theater more than we reward, like high quality work and proof of work.