Phil Risher walks through a 90-day process to convert more leads: text and email form submitters right away, grab emails from phone calls by offering a content piece, then put them in nurture sequences. One client made $1,000,000 in revenue after implementing it.
Questions this video answers
90 days
$1,000,000
Instantly text and email them
Capture their email by offering to email a blog post or content piece to provide more information
Chapters
Here's how to fix your lead conversion problem in the next 90 days. First, when someone fills out a form on your website, you need to instantly text and email them right away. Second, if someone calls your business and your CSR does not, book them into a job and they say, I'll give you a call back, you have to capture their email. And the way you do this is you say, hey, by the way, I actually have a blog post or a content piece that I can email over to you that might give you a little bit more information. Then you can put them into an email nurture sequence, a text nurture sequence, and follow up with them. The problem is that there's no script or formal process. It's just we get calls in, we get forms in, and the CSR randomly calls people whenever they want. Maybe they follow up with them when they're a little bit slow, but probably not. And there needs to be a formal process that happens. Lead comes in, then what? After that, then what? In the next 90 days, you can solve this problem. We did this literally for a company, and after the first 90 days, they generate a million dollars in revenue just by fixing their lead conversion process.
