Phil Risher breaks down a 7-step email framework that turned one newsletter into $263,000 in revenue. Test subject lines, add a clear call-to-action button twice, create supporting blog content with FAQs and video, include customer testimonials, and back it up with social proof.
$263,000
February 14, 2025
This is the framework that we use for that $263,000 email newsletter. If you do it right, it can generate money for your business. 1. Use a subject line tester for a subject to make sure that it gets a good open rate to put a Call now and request service button right below your logo. 3. Create a blog post about the service that you're talking about, answering questions, sharing how you do the service, maybe some pictures, videos. And then number four, you're going to do a frequently asked question social media post type put that in the email number. Five, you're going to have a call to action that says hey, if you're interested in getting this stuff done like here, six. You're going to get a customer testimonial of that actual service done by someone in their community. And seven, you're going to have that same Call now request service button at the bottom. And it works great. Email is not dead, you're just not doing it and you feel like no one looks at your stuff. If you do it this way, it will work.
