Short YouTube clip advising that even businesses relying on word-of-mouth referrals should maintain a strong online presence because potential customers commonly research home-service providers on Google; proactive review management is recommended to avoid negative impressions from absent or poor reviews.
87%
Let's say. Oh, I'm just. I'm all word of mouth referrals. Okay, cool. People are going to go and Google you to find your phone number or even just to do a little research. 87% of people are doing their research on Google about home service businesses. So they're going to go there and see your Google business profile with no reviews. Or that one star from the lady that was mad that she was in the shower and you rang your doorbell, whatever it is. And that's why you need to be proactive about reviews, so that way you have a good presence when they find you.
