For companies doing $1M to $10M, this is one of the biggest hidden leaks in the business. #shorts

I would argue that your competitors are not stealing your leads. You're just giving up on them too early. You told me that when a lead comes in, your customer service representative calls it. How often do they call it? Okay, they call it within 30 minutes. Okay, let's just say that they do that. When they call them, do they get them on the phone every single time? No. What happens then? Okay, so you print it out and you put it in a pile right here, and then they call it back tomorrow. Do they actually do that? And this is the part that most people miss, is that at my home service business, it's the exact same thing. A lead would come in, we say they call them in 30 minutes, sure. Then when they print it out and they put it on the table and they put a checkmark next to it and they call it, like, poof, it's gone. What you need to be doing is a lead comes in, you have to send an instant text and an email. This is what we did. Someone fills out a form, you send them a text message, hey, do you mind sending over a quick picture so we can get our eyes on it and give you a little bit of a closer estimate? You send them an email, you call them, and then guess what? When they don't answer to any of those things, you put them into a text and email nurture sequence. And you, over the next 14 days, you text them, hey, do you still want to get this project done? Hey, maybe last yesterday wasn't a good time. Is today a good time to contact you? If you're relying on a CSR calling people within 30 minutes, I guarantee that you are leaving tens, if not hundreds of thousands of dollars on the table for your business. And if you implement a lead nurture sequence and an instant speed-to-lead process like what I just told you, there's no way that you can't grow your business.