This content was created by Phil Risher. This content was uploaded by Phil Risher. This is a YouTube video titled "Google Launches New Visual Guide π #marketing #smallbusiness #smallbusinessowner" created on December 14, 2022, featuring Phil Risher discussing the new Google search engine results page gallery and its implications for SEO and small businesses.
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Google just released this search engine results page gallery which breaks down all the different sections of the Google search results page. You can see all the way at the top. You know you search something, then you have your text results. This is your typical stuff that you post on your website for like traditional search engine optimization. Then you see your rich results. This is your Google local service pack for small businesses which is like your reviews. Your Google business profile. It only shows three of them. So it's really important to do local SEO. Your image results. This is why it's important to post pictures of your business. On your Google Business profile you can see video results. So creating video content is below images and then your last one is your exploration features. This is Google recommending other searches that they might be interested in finding. What Google is saying is that this allows them to now plug and play different search results for each individual user to see how they best interact with the content. Google's goal is to provide the information so that people trust Google and they keep coming back to use them as a search engine results page.