80% of people searching for home services start on Google. You need to show up in four places: Local Service Ads, Search Ads, the Map Pack, and your website. Each one needs its own strategy to capture most of the clicks.
We're doing a series on 11 Ways to Get more customers for your home service business. And this is number three. You want to dominate Google's monopoly board. Google has four parts of their monopoly board and we know that 80% of people are going to Google when they need a home service business. So the four parts are Google local service ads, Google search ads, map pack, the little map section with the reviews and the little map, and then website SEO on site SEO. If you can be in all four areas, you will dominate the monopoly board and you will get majority of the clicks. The problem is that all four sections have a different strategy that's needed. And I actually break down exactly how to rank in all four sections in the entire playbook on 11 Ways to Get new customers. If you want access to Playbook, comment Playbook and we'll get it over to you.
