Google Analytics now shows traffic from AI platforms like ChatGPT and Gemini. Helping Hands got positioned in AI-generated answers for searches like "electrician near me," driving direct referral traffic from these tools. The speaker says monitoring AI referrals is key to staying ahead as a local authority.
In Google Analytics, we're able to see website traffic that has a source from AI platform. We had 7 total across ChatGPT, Gemini. The really good meat of our SEO efforts is driving that Helping Hands is listed when somebody may be asking AI, an electrician near me, or I just had this problem, what do I do? Our content's gonna to continue to build your authority for being brought up in those AI searches. That's direct mentions where they've come to your website from that AI search. It's not just they mentioned your name, it's ChatGPT gave them a link to your website. This is great news. It's something that we're going to continue to monitor to make sure that we're the leading authority in the area.
