Phil Risher shows a client who spent $1,000 on Yelp ads and made $30,000 in revenue, versus $600-700 per lead on Google Ads. Most agencies ignore Yelp, but shifting budget there can work better for some businesses.
The crazy thing is there is an ad channel right now that my client put in $1,000 and last month they made $30,000. And they were running Google Ads. The Google Ads cost per lead was like $600, $700 per lead in their area, and their average ticket was like $1,000. It did not make sense to keep doing that. So we said, hey, let's go to another channel and start running ads. We took them over to a great platform called Yelp— not a scam— that actually helped them make money. $1,000 $30,000. You can make money on Yelp if you have the right game plan and a partner that knows exactly what they're doing. And let me tell you, there are not many marketing agencies that know what they're doing on Yelp. This is why we're dominating on it. And if you're spending a ton of money on Google Ads and you're not seeing the results that you should, it might be time to look at shifting some of your budget to other ad platforms. Shoot me a DM and I'll walk you through if it makes sense or not.
