A short YouTube clip by Phil Risher offering basic SEO guidance for Google Business Profile: use a business name that mentions the service, list the specific service area, keep hours and information updated, post photos, and respond to reviews to improve visibility against large competitors and franchises.
When it comes to big competitors and franchises, you're up against a lot of competition from an SEO perspective, which is why it's going to be hard to rank. Have a business name that mentions the service that you offer, be located in the specific area that you want to be located in, and then have a great business that has good reviews that Google wants to show. Make sure your hours are up to date. Make sure you post photos on your Google business profile. Make sure you respond to reviews. Those are some of the basic things that you can do. You have to be very transparent about that. When it comes to SEO.
