Phil Risher tells home service businesses to collect email addresses before giving estimates. 71% of these businesses contact prospects just once, but emailing them 12 times a year keeps you top-of-mind and opens doors to upsells.
71%
12 times a year
Phil Risher
Stop giving out estimates until you capture the customer's email address. 71% of home service businesses are giving up after one contact with a customer. It's much easier to email someone than it is to call them. Once you secure their email, you now have the ability to email them 12 times a year to stay top of mind, to nurture that, lead through the process to cross sell them services. This is why you don't want to just give out estimates without getting email addresses. If you don't have a system to get email addresses and start getting business on autopilot, hit me up in the DMs and I'll help you out.
