Phil Risher says a trust recession is coming: consumers will reject flashy AI tools and reward home-service businesses that keep real people answering phones and showing up in person. The next five years belong to companies that choose humans over automation.
I think the pendulum is, is gonna swing back the other way. And I think that in the home service space where we're at, it's gonna be very, very important to have that great customer experience that people are gonna want. Mm-hmm. Because we already have the trust recession right now. People do not trust things. They think it's AI or AI slop. I think that there's gonna be a lot of opportunity where people are like, I just wanna call people and talk to a real human who lives down the street. Mm-hmm. I want a real human to come out to my house. Yeah. I want that experience. And it might be easier to use an agent, but that doesn't mean that it's what humans want.
