Short YouTube video (shorts) by Phil Risher advising home service businesses to prioritize customer experience through immediate, personalized communication — e.g., auto-texts/emails with a short video after lead capture and a follow-up text within 10 minutes after sending an estimate — to increase confidence, lifetime value, repeat business, and referrals.
Within 10 minutes.
The number one thing that home service businesses can do to stand out is going to be their customer experience. Someone fills out a form, send them a text message and an email right away. In that text and email, have a video of you saying, hey, thanks so much for reaching out to us. Can't wait to serve you. If you ever have any questions, reach out to me. When someone gets an estimate, send them a text message within 10 minutes to make sure that they got the estimate with the video from you. All of these things are buying signs that you care about customer service, and it's going to build a lot of confidence in your customer journey that they're working with you. And these are all things that we do with our clients because we don't want to just get people in the door. We're looking at lifetime value and repeat business and referrals. And that's why it's so important that companies leverage this. Shoot me a DM and I'll show you how to set it up.
