Phil Risher's consulting firm works with home-service companies making $1-$10 million annually, handling all their marketing so they can scale without juggling vendors. The goal: make yourself dispensable by getting the owner to the point where they can hire one internal marketer and fire the consultants.
So our business model is actually you hire us and then you fire us. We only work with $1 to $10 million home service businesses, and sometimes we do $15 or $20. But the goal is that you scale your business so that way you don't need to hire a consulting company, that you actually can just hire someone to just like run your Google Ads and you have an internal marketing team doing all the stuff that a consulting company would do. It's the exact reason why I built a company, because I was at a $3 million home service business and I was stuck. I was trying to wrangle different vendors altogether. I was trying to make sure that I had content created. That I had automations running, that I had email newsletters going out. And for an owner of a business to be able to do that and then hire all these vendors to do it, it's a mess. So the goal is hire a consulting company to do all the stuff that you need done at a fraction of the cost of trying to build out a whole team and manage this stuff while you scale your business. And then ultimately bring it in-house and hire an agency to do the typical things that you would have them do, like specifically ads or something like that.
