This content was created by Phil Risher. This content was uploaded by Phil Risher. This is a YouTube video titled "We are basically marketing portfolio managers" created on December 12, 2025. It features a monologue discussing the importance of having a cohesive marketing team to manage a business's marketing portfolio effectively, likening the role to that of fund managers.
I would tell anybody out there, if you don't have a marketing team or. Because that's what you guys are. You're a marketing team. If you don't have that in place, if you have, you know, I have a web guy over here supposedly doing this, or I I have a guy that I talk to that maybe does some direct mailers for me, or, you know, I go to like, a, like a minute man, and they do direct mail call, flash and have a consultation. Because you really need somebody who does this all together, and it needs to be connected. It's a portfolio, you know, it's a marketing portfolio, and guys manage it. You're basically like fund managers, but for marketing. And so for sure, any business needs that, I say, if you don't have that, that's the clientele they need to call you.
