Phil Risher's company gave away $30,000 in services and got 1,000 leads, costing $30 per lead instead of $200-300 from paid ads. They're doing it again in 2026 with six months free for one business.
Here's why I'm giving away $30,000 of our services instead of spending it on ads. When you know your cost per lead, that allows you to make decisions about what you're going to spend your money on. So for my company, I could spend $30,000 and get leads coming in the door. Or I could give away $30,000 and shoot for a thousand leads to come in. That would take my cost per lead to $30 cost per lead. If I were to spend that money on Google Ads, YouTube, Facebook to get qualified leads, it's going to cost me at least two to $300 a lead. So I'm basically cutting my cost per lead down to 10% of what it would cost me if I took that money and spent it on ads. Here's the cool thing. You can do the same thing for your business if you don't have a playbook for giveaways. We are giving away our services to help you set up giveaways for your business. We're also helping you with return on ad spend. Tracking Conversion Funnel optimization, Email Marketing Text Marketing Paid ads conversions. We're giving away our full services to help you grow in 2026. Comment the word win and I'll make sure that you get in the entry so that you can be that one lucky business that wins six months of services.
