Phil Risher shows how a $1.8 million HVAC company captured $53,000 in new revenue in 12 months by using an AI answering service to handle overflow calls instead of letting them go to voicemail. Customers don't wait for callbacks; they call the next contractor.
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A missed call is not just a missed call. It's your competitor's next booking at your home service business. When you miss calls, do you think that they just say, oh, I'll call them back in a couple minutes, an hour, see if they can answer the phone? No, they call the next person on the list to try to get the results that they need. One of our clients, they're like $1.8 million HVAC business. They have one CSR doing $1.8 million. And in the summer they got slammed because of HVAC and people had no AC. So we say, hey, I get it, you don't want AI answering your phones, but AI is better than a voicemail. Like just set up AI answering and then see what happens. Like, at least it gives you an opportunity to book an appointment. Within the first 12 months, they generated $53,000 just by setting up an AI answering service to answer the calls when there was overflow calls. I'm not saying you have to do this right away, but if we know that your calls are going unanswered and they're going to call your competitors next, why not give yourself a fighting chance and go to AI answering service?