Phil RisherPhlash Consulting · No. 1 Digital Marketing Consulting Company For $1m-10m Home Service Businesses 🚀

You have to know these numbers to grow #localbuisness #business #localbusinessgrowth

19 Feb 2024 · 0 min

Watch on YouTube

0:17

A short YouTube talk by Phil Risher advising local businesses on the key numbers to track for growth. Emphasized metrics in this excerpt include incoming lead counts, conversion rate from lead to first appointment, conversion rate from first appointment to sale, and tracking sale sizes; the speaker connects these metrics to the business flow from marketing to sales to production.

I want to know incoming leads. I want to know the conversion rate to that first appointment and then the conversion rate of first appointment to sale. Then I probably want to know sales number. Like we sold this job for ten thousand or a hundred thousand, whatever it is. And then we. Then that flows obviously. Now we're into production, right? We went just went from marketing to sales into production number.