Bad reviews spread faster than good ones, so respond to every negative review with a real, solution-focused answer. Potential customers see you're authentic and willing to fix mistakes, which builds trust and costs nothing compared to paid ads.
Chapters
just word of mouth. Bad news spreads faster, you know, than good news. Try to keep the bad news at a minimum. We're going to make mistakes, we're human. And let's take negative reviews and turn them into opportunities to show your customer that you're real. Every single negative review was replied to directly by me, and if you go back and you look, it was always, how can we make it better, or explaining the scenario kindly and how we want to do it. So people would call and say, I called you because of your negative reviews, and I would say, because of my negative ones? Well, you responded of them. I knew you were real and that you, if you made a mistake, you were gonna fix it. So I think a lot of those things were really what did it when we couldn't put more marketing dollars in. Mm-hmm.