The biggest challenge in scaling is building the right team. One founder hired an office manager to handle logistics and operations while he focused on meetings and travel, but they quickly realized they needed marketing and sales expertise they didn't have.
Chapters
Many entrepreneurs struggle with scaling. Yes, it's hard. The scale probably comes from the team. So I think it's the hardest thing I think about business is getting the right team. It's getting people to follow you, especially when you start off and it's just you. That's why actually a lot of businesses, there's two founders, two people, because straight away you've got one person that supports you, which is a help. So in our case, it was myself and Jules. So once I sort of convinced her, you've then got to go and find someone else. We found our swim lanes. Beyond there, it's kind of identifying what you need, and it's tricky because you need everything. The first person we hired, we hired like an office manager, and she could just sort of look after the warehouse, accept and take deliveries and stuff, and just answer the phone and just keep on top of things while we were away and at meetings and traveling and stuff. So I realized early on that no one was good at marketing and selling the business as we were.