Rob MooreEntrepreneur for 20 years | Investor | 19x Bestselling Author | 200 mil/yr views of #Disruptors

Is Rolex Scamming Fanatics?

Name: Is Rolex Scamming Fanatics?
Uploaded: 2026-04-21T16:30:21+00:00
Duration: 34 s
Channel: Rob Moore
Description: In this monologue, the speaker argues that Rolex and other luxury watch manufacturers employ a de facto gatekeeping system that forces prospective buyers…

21 Apr 2026 · 1 min

Watch on YouTube

0:34

In this monologue, the speaker argues that Rolex and other luxury watch manufacturers employ a de facto gatekeeping system that forces prospective buyers to first purchase multiple lower‑tier watches, effectively incurring significant depreciation before they are ever considered for coveted, high‑end models. The speaker describes this practice as a “scam,” emphasizing how it creates a financial burden, demands a solid purchase history and brand accreditation, and is widely accepted within the industry despite being extremely difficult for genuine enthusiasts to navigate.

Chapters

Is it a bit of a scam that Rolex and other watch companies make you buy a few in the window before you get the nice special piece? It's absolutely insane how you have to be directed to a certain amount of depreciation, basically money that you're just gonna throw on the fire with a certain brand before you can be even considered for certain levels or certain models. It's mental, and it seems to just be something which is accepted now. It's very, very difficult to be able to buy the watch that you want without a real solid history history and accreditation with a certain brand.