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In this concise walkthrough, Ryan Maloney explains his end‑to‑end process for producing animated music videos. He begins by repeatedly listening to the track and sketching rough concepts, deliberately visualizing the ending first. He then builds a quick animatic to test ideas and lock in timing. All shots and tasks are logged in a spreadsheet that serves as a production checklist. The visual assets are painted in Procreate, and the animation is assembled in After Effects. Throughout, he shares rough cuts with the client to confirm direction, and finally delivers a high‑resolution MP4 along with supplemental artwork.










