Make projects personal

Name: Make projects personal
Uploaded: 2024-07-16T15:30:04+00:00
Duration: 22 s
Channel: Ryan Maloney
Description: Ryan Maloney argues that commercial projects come alive when you add personal details from your own life. He weaves childhood references like the Thigh…

16 Jul 2024 · 0 min

Watch on YouTube

0:22

Ryan Maloney argues that commercial projects come alive when you add personal details from your own life. He weaves childhood references like the Thigh Master and Buffalo Bill motifs into client work, claiming that specific, idiosyncratic touches create stronger connections and authenticity than generic execution.

Project's personal, even if it's a commercial project or a client project. When you add these personal touches, you're connected to the project much more. My client didn't ask for any of this stuff. This is all stuff from my childhood I put in this video. You remember the Thigh Master? Well, maybe you don't. I throw Buffalo Bill stuff in tons of my projects. I actually don't think artworks come to life until you add something totally unique and personal, like a location or an address, something particular to you.