Businesses built around a single founder are hard to sell. Instead, create recurring client relationships and position your company as a stand-alone entity that doesn't depend on you. These changes take years, not weeks.
Chapters
What are some of the mistakes a lot of these businesses are making that they could fix early on to be in a position to sell later?
I think you have to be like honest with yourself about what do you want to do with the business. If, on the other hand, though, you are trying to create like an asset that you want to sell, there are a series of things that I think are worth thinking about. And they're things that should be done over a multi-year period. They can't just like be done like the week before a sale. If your brand is about you as a person, that's going to be an impediment to selling your business. So that's one thing. I think the second thing that people need to think about is building not one-time sales to clients, but build a recurring relationship with a client.