How creators can build strong brand relationships #shorts

When the deal closes and the brand makes the payment, you're going to record a video thanking the brand. And it's very specific. It's not, hey brand, it's, hey John at company and company. Because when you mention the rep, guess what they're going to do? They're going to send it to the whole company because it makes them look good too, right? And now the company's like, wait, who's this creator we're working with? And they're sending us a thank you video because no other creator is doing that. And when in 2 years they're looking at their list of influencers and they're like, who should we cut? We need to like, especially now with the recession, the ones that stay is the one that they have the personal relationship.